Category: Events & Promotions

  • Digital for Good 2019

    Digital for Good was an annual, multi-day hackathon that Capital One designed and hosted. In 2019, my team created the event from top to bottom – including sourcing the venue, working with vendors, creating all the materials, preparing the hackers, creating a website/sign up page (click the link below to view), setting up the venue,…

  • Elevate 2019

    In 2019, Capital One sponsored Elevate – one of Canada’s leading tech and innovation festivals. Elevate attracts talent from around the world, so we tapped into this partnership to create a recruiting experience. The experience included prominent branding outside of Meridian Hall, a video activation to show life at Capital One, and branding on the…

  • On-Pack Promotions 2012-2014

    After graduating from OCAD University in 2012, I started working at a small digital agency. Our primary clients were Parmalat (makers of Astro Yogurt, Black Diamond Cheese, Cheestrings and Lactantia milk) and Sofina Foods (makers of Jane’s, Lilydale and Fletcher’s). Our team created on-pack promotions to drive sales and traffic to the company’s website. For…